Acclaimed multi-award-winning musician and Yorta-Yorta man, BRIGGS is known for smashing stereotypes and has always defied boundaries and challenged expectations. Ready to shake things up once again, Munarra heralds the launch of a new artistic direction for Briggs; hip hop infused with heavy metal.
“I wanted to push the boundaries with this song and the visuals. To tell a story about coming up in a hostile environment, where you’re not meant to be or grow,” said Briggs. “That’s what we wanted to explore, growing despite being in a hostile environment and emerging from that, in strength. I think today, the things I faced coming up are still there, but artists have a whole slew of new obstacles to overcome.”
Co-produced by Briggs, ‘Munarra’ is loud and unapologetic, a Yorta Yorta word that translates to ‘Thunder’, or ‘Big Sound’ as Briggs interprets it. MUNARRA is about strength, thunder / nature is an undeniable force. And Yorta-Yorta people have lived in harmony with that force for thousands of years.
Collaborating with Australian music and tech accessories brand, Sprout, Briggs has launched their new creative platform, ‘Homegrown Sound.’ Created by +61 and Bear Meets Eagle On Fire.
The ‘Homegrown Sound’ platform is part of Sprout’s new mission to help support and grow Australian music at a time when the local industry is hurting, with artists struggling for support. Cancellation of festivals and the loss of over 1,300 music venues and stages across the country has made necessary exposure even more difficult.
The launch video for Munarra is a visceral piece of film that shows the artist ‘birthed’ from the arid red dirt and draws its inspiration from Briggs’ own experiences and the determination it takes to break through in this country. The song will also be featured in a new ‘Homegrown Sound’ Spotify playlist, which aims to encourage Australians to stream more homegrown music.
